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ON SENIORS' SIDE FOUNDATION


When indulgence meets solidarity🍰
A charity bake sale at the heart of our CSR week As part of CSR Week, dedicated to highlighting the company’s environmental, social, and societal impact, the On Seniors’ Side Foundation fully embodied this human aspect by organizing a charity bake sale. For the occasion, a booth was set up in the company cafeteria, offering 100% homemade cakes carefully prepared by volunteer employees. This event made it possible to: Raise awareness for our seniors: introduce as many people a


The Foundation featured in "Réseau Alliances"!
Our foundation, an integral part of Damartex’s CSR policy, was highlighted in an article published by Réseau Alliances. Titled "A Story of Consistency and Purpose: How the Damartex Group Promotes Healthy Aging for Seniors," the article outlines the strong commitments that guide our day-to-day actions. On this occasion, Joséphine Biernacki (CSR Director at Damartex and Director of the On Seniors’ Side Foundation) was interviewed to share the vision and impact of our initiative


Lunch with Etoilés et Solidaires
Accompanied by Marie Decaudin (Group Compliance & Risk Director at Damartex and the project’s patron), the Foundation visited the gourmet restaurant Solange in Lille. The goal of the day? To share a special moment with residents of the Saint-Antoine de Padoue care home and their caregivers, as part of our partnership with the association Étoilés & Solidaires. Stepping out of the daily routine: rediscovering the pleasure of dining out For most of us, going to a restaurant is a


Presentation of life stories with "Ce Qui Compte Vraiment"
Together with the project’s patron, we visited the Isabeau residence in Roubaix to witness a deeply moving event: the presentation ceremony for the "life stories" compiled by the association *Ce Qui Compte Vraiment* (What Truly Matters). It was a day celebrating a full year of conversation, attentive listening, and intergenerational bonding. 1. High school students as keepers of memories Throughout the school year, student volunteers visited the residents of the care home eve


"On Seniors Side" in Paris with "Lire et Faire Lire"
In June, On Seniors’ Side traveled to Paris to attend an event organized by an association we support, held at the Damart Haussmann store. The organization, *Lire et faire lire*, engaged directly with the store's customers. The goal? To leverage an audience that shares similar values in order to recruit new volunteer storytellers and expand the reading network within the capital. Encounters in the heart of the Damart store As the Foundation is an integral part of the Damart
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