During the major fashion show held on October 13 at the Damart Haussmann store in Paris, the On Seniors’ Side Foundation stepped up to highlight the European Grandparents’ School (EGPE). A Great Platform for Raising Awareness and Engaging the Public Beyond the trends and excitement of the fashion show, this event provided the association with visibility among customers. A booth was set up to highlight the EGPE’s initiatives, and customers could stop by to ask questions of t

A charity bake sale at the heart of our CSR week As part of CSR Week, dedicated to highlighting the company’s environmental, social, and societal impact, the On Seniors’ Side Foundation fully embodied this human aspect by organizing a charity bake sale. For the occasion, a booth was set up in the company cafeteria, offering 100% homemade cakes carefully prepared by volunteer employees. This event made it possible to: Raise awareness for our seniors: introduce as many people a

Our foundation, an integral part of Damartex’s CSR policy, was highlighted in an article published by Réseau Alliances. Titled "A Story of Consistency and Purpose: How the Damartex Group Promotes Healthy Aging for Seniors," the article outlines the strong commitments that guide our day-to-day actions. On this occasion, Joséphine Biernacki (CSR Director at Damartex and Director of the On Seniors’ Side Foundation) was interviewed to share the vision and impact of our initiative

Accompanied by Marie Decaudin (Group Compliance & Risk Director at Damartex and the project’s patron), the Foundation visited the gourmet restaurant Solange in Lille. The goal of the day? To share a special moment with residents of the Saint-Antoine de Padoue care home and their caregivers, as part of our partnership with the association Étoilés & Solidaires. Stepping out of the daily routine: rediscovering the pleasure of dining out For most of us, going to a restaurant is a

Together with the project’s patron, we visited the Isabeau residence in Roubaix to witness a deeply moving event: the presentation ceremony for the "life stories" compiled by the association *Ce Qui Compte Vraiment* (What Truly Matters). It was a day celebrating a full year of conversation, attentive listening, and intergenerational bonding. 1. High school students as keepers of memories Throughout the school year, student volunteers visited the residents of the care home eve